VALUE 4 PEOPLE
Value4People is an Italian consulting firm dedicated to providing services in People Evaluation, People Development and Executive Coaching. They guide companies and their employees through changes such as a restructuring or digital transformation of processes.
As the firm grew, so did the necessity for a more professional and modern corporate image.
The challenge presented by the client consisted in converting the original attributes of the logo: the people figure, the ball, and a sense of movement.
We decided to stylize the people figure into a strict “V” which gives shape and strength to the emblem. It represents a person finding balance and stability. Colors were chosen based on their meaning .
The challenge with the website was to present text-heavy corporate contents in a formal and sophisticated yet engaging manner. We introduced lots of graphs and images which facilitated a quick understanding of the concepts. In addition, the user experience was enhanced with parallax scrolls, videos, and subtle effects on hover.
Discover the whole website at www.value4people.it.